When you hunt for tips and design processes to enhance website traffic, terms like UI and UX are bound to pop up. While they remain the most vital factors for website designing, there is often confusion between the two. Hence, this article will debunk any confusion and misconceptions.
The following topics will cover all that you need to know about UI & UX:
- What is UI & UX designing?
- Three differences in the design and functionality aspects between UI and UX design.
- How does the working of UI and UX designing together help in developing a digital product?
What is UI & UX designing?
Before we delve into understanding the significant differences between UI & UX, let us learn about UI and UX.
- What is UI Design?
The simple definition of UI is User-Interface design. Any designer who works towards enhancing the user interface of a website is a UI designer.
The role of UI comes to play when you access a webpage or any application, for that matter. The pleasing aesthetic, the ease of interactivity, and the overall functionality are what UI focuses on substantially.
- What is UX Design?
UX means User Experience design. It is more intensive and complex than UI. A UX designer caters to the overall presentation and UI design of an application or website.
UX is more demanding in terms of its requirements for thorough research while developing easy user interface modules. It also requires complete testing and improvising before launching it for public use.
Three key differences between UI & UX design
UI Design’s primary appeal focuses on a users’ delight in navigating through an application/website. A product with UI focus allows for ease in the interactivity of its contents, even for new visitors.
Therefore, designing any product keeping UI in mind focuses more on the aesthetic appeal for the user.
The primary goal of UX Design focuses on a user’s ease in navigating and browsing through an application/website. For example, the matutue dating app Milf Fuck App has a location searching feature dubbed,”local milfs near me” which allows users to seemlessly browse for local dates. The product of a UI design caters to consistency and fluidity, even if it is entirely new for them to explore.
In simple terms, UI design emphasizes the aesthetic and interactivity of an interface when it comes to functionality. In contrast, UX design attention is more towards the easy working of the interface.
UI Design’s sole focus is on developing visual interaction and touchpoints between a product and a user.
Its design action plan involves
- Create a consistent and fluid continuity in aesthetic, design base, and functionality across all sections and contents in an application or website.
- Another key focus is developing a design base that works smoothly on all devices and screen sizes.
UX design’s prime focus is on developing the ease of using a digital product or content from the start until the end.
Design action plan of UX design
- Conduct intensive research concerning the user’s interest and wants out of the product usage.
- Strategize the product design and developing design plans keeping the target users’ preferences in mind.
- Launching testing drives to check the overall usage fluidity, improvise, and refine it for maximum user experience.
Basic designing tools
UI design, as it caters to the aesthetic look, requires more visual components.
Here the designing process gets tasking. It requires font, image, graphics, and logo designing. In addition, choosing color palette combinations and adding animations are also important design aspects.
The designing task for UX is a little less in comparison to UI designing. Their central focus is on the ease of a user’s experience and glitches in the navigation process. Nevertheless, during the designing process, they strategize how the placing of the UI design tools. To save time and enhance the efficiency of the designing process for a UX designer, wireframe tools are preferred.
How does the working of UI and UX designing together help in developing a digital product?
With the difference cited above, you may start to wonder which of the two would be a better option for website designing. The truth is both are essential and vital components. Creating a digital product blending in both design arenas significantly alleviates its design and overall performance and functionality.
In the designing of a digital product, competition is becoming higher by the day. Moreover, UI and UX design aspects go hand in hand for added and enhanced value. If your goal is to create a top-notch digital product with high value to its end users, incorporating UI and UX design is the first step towards that goal.